Online Reputations Affect Business Profits

More and more individuals and companies are realizing the affect an online reputation has on business, according to a WhaTech article. There are so many different aspects of a business, it is hard to focus on what makes a reputation and all the little things that can break a reputation. Everything from social media to reviews on third party websites can affect business profits. A World Economic Forum study indicated that 25 percent of a business’ market value can be linked back to its reputation. With so much to consider, it is a wonder any business can focus on its online reputation.
This surge in technology has given rise to online reputation management technology and companies such as Status Labs. Focusing on positive aspects of a business can raise profits significantly. Consumers are extremely influenced by online reviews and the positive and negative views instantly seen by Googling a company. How consumers see a business is very important to its bottom line. A successful reputation management strategy will look at customer sentiments of the company, promote positive views of the company while down grading negative views, and fine-tune marketing campaigns based on location.
Status Labs is a company that has seen success in the online reputation management industry. Experts in marketing and technology, the team with Status Labs has helped many businesses with reputation crises and marketing campaigns. The company started in 2012 and has grown tremendously in the past three years. Starting out in Austin, Texas, the company now has offices in Brazil and New York. They serve clients from all over the world from businesses to individuals.
The company was co-founded by Darius Fisher, who is now president. Fisher has worked in marketing most of his life as a copy-writer with a marketing firm and on political campaigns. The company has grown its highly qualified workforce by 12 percent in the past year. As business and individuals realize the importance of an online presence, Status Labs continues to grow.

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