Posts Tagged seminars

eBrand Interactive introduces “The Magic of Marketing Workshop” to the Pacific Northwest

The Magic of Marketing Workshop is a boot camp for business leaders and marketing
professionals. The Magic of Marketing workshop agenda covers all aspects of
marketing, providing both strategic and implementation guidance to you and your
organization, so you can put the magic of marketing to work for your company.

The Magic of Marketing Workshop will help you:

–>Develop a successful marketing plan that maximizes your marketing investment

–>Budget for your marketing effort (how much should you be spending?) and calculate
your projected return on investment (ROI)

–>Create your company’s brand strategy (position, promise, and personality) and
marketing message (25, 50, and 100+ word descriptions)

–>Build effective websites (design, search engine optimization and marketing) and
marketing materials (brochures, case studies, etc.)

–>Define a target media list, write effective press releases, and gain media
coverage for your companies and/or products

–>Execute effective marketing campaigns, using tips and techniques for email,
direct mail, advertising, and telemarketing efforts

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Tom Polanski and eBrand Media Introduce to Portland, Oregon – Google Analytics Seminars for Success

Who:  Justin Cutroni, global analytics expert, will unveil Google Analytics solutions to
effectively monitor online initiatives and drive business success on the web.

What:  Epik, a global analytics and optimization consultancy and Google Analytics
Authorized Consultant, comes to Portland, Oregon to instruct a two-day seminar
covering best practices for measuring and optimizing online marketing initiatives
using Google Analytics. Cutroni, Director of Analytics and Testing for Epik, has
consulted with hundreds of organizations around the globe to optimize their use of
Google Analytics.  Cutroni is a widely-read blogger and author of Google Analytics
Shortcut from O’Reilly.

When: July 23rd & July 24th, 2008

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