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	<title>eBizine &#187; e-mail</title>
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		<title>4 Tips for a High Converting Email Marketing Campaign</title>
		<link>http://ebizine.com/e-mail-marketing/4-tips-for-a-high-converting-email-marketing-campaign/</link>
		<comments>http://ebizine.com/e-mail-marketing/4-tips-for-a-high-converting-email-marketing-campaign/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 00:57:15 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[E-mail marketing]]></category>
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		<guid isPermaLink="false">http://ebizine.com/?p=994</guid>
		<description><![CDATA[Looking to increase conversions in your email marketing campaign?  Whether you use an in house program or a web-based service to send out your newsletters, there are a few simple tips that can profoundly boost the number of opens, clicks and conversions you get from your subscribers.  These aren’t your standard “personalize the message” style [...]]]></description>
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		<title>eBrand Media CPA/CPL campaigns increase advertiser profits while decreasing acquisition costs!</title>
		<link>http://ebizine.com/advertising/ebrand-media-cpacpl-campaigns-increase-advertiser-profits-while-decreasing-acquisition-costs/</link>
		<comments>http://ebizine.com/advertising/ebrand-media-cpacpl-campaigns-increase-advertiser-profits-while-decreasing-acquisition-costs/#comments</comments>
		<pubDate>Tue, 20 Oct 2009 14:13:54 +0000</pubDate>
		<dc:creator>eBrand Media Public Relations Department</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[eBrand Media]]></category>
		<category><![CDATA[banners]]></category>
		<category><![CDATA[cpa]]></category>
		<category><![CDATA[cpl]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[networks]]></category>
		<category><![CDATA[ROI]]></category>
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		<guid isPermaLink="false">http://ebizine.com/?p=775</guid>
		<description><![CDATA[eBrand Media, through its agency division, eBrand Interactive, manages lead generation (CPL) and cost per acquisition (CPA) campaigns for a large roster of Tier 1 advertisers. However, eBrand Interactive is a full service online advertising agency. It is not an affiliate. We’ve spent many millions of dollars refining an advertising formula that delivers superb traffic [...]]]></description>
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		<title>eBrand Media Research Brief: Email is main communication channel worldwide &#8211; IM and SMS well behind</title>
		<link>http://ebizine.com/e-mail-marketing/ebrand-media-research-brief-email-is-main-communication-channel-worldwide-im-and-sms-well-behind/</link>
		<comments>http://ebizine.com/e-mail-marketing/ebrand-media-research-brief-email-is-main-communication-channel-worldwide-im-and-sms-well-behind/#comments</comments>
		<pubDate>Tue, 16 Jun 2009 20:37:20 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[email]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=584</guid>
		<description><![CDATA[By Tom Polanski, EVP, eBrand Media and eBrand Interactive According to Epsilon&#8217;s Global Consumer Email Study, conducted by ROI Research, the survey of over 4000 consumers in 13 countries finds that Email remains a mainstay communication, showing that 87% of North American(and 74% of European respondents are more likely than their peers in APAC to [...]]]></description>
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		<title>E-mail promotions: 5 Steps to lift revenue 69%</title>
		<link>http://ebizine.com/e-mail-marketing/e-mail-promotions-5-steps-to-lift-revenue-69/</link>
		<comments>http://ebizine.com/e-mail-marketing/e-mail-promotions-5-steps-to-lift-revenue-69/#comments</comments>
		<pubDate>Mon, 01 Jun 2009 14:16:33 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[e-mail]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=559</guid>
		<description><![CDATA[SUMMARY: Email promotions are the bread and butter of many ecommerce sites. But how can you increase the frequency of your promotions without causing a backlash from your subscribers? Read how a wine marketer increased a weekly email promotion to a daily promotion &#8212; boosting its frequency 400% &#8212; without upsetting their list. Revenue generated [...]]]></description>
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		<title>eBrand Media Research Brief: E-commerce grows using SEM to acquire and e-mail to retain</title>
		<link>http://ebizine.com/ebrand-media/ebrand-media-research-brief-e-commerce-grows-using-sem-to-acquire-and-e-mail-to-retain/</link>
		<comments>http://ebizine.com/ebrand-media/ebrand-media-research-brief-e-commerce-grows-using-sem-to-acquire-and-e-mail-to-retain/#comments</comments>
		<pubDate>Tue, 19 May 2009 12:57:25 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[eBrand Media]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[e-mail retention]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=547</guid>
		<description><![CDATA[By Tom Polanski, EVP, eBrand Media and eBrand Interactive According to the first installment of of Retailing Online 2009: Marketing Report from Forrester Research and Shop.org, e-commerce sales, including event and movie tickets, will grow about 11% to $156.1 billion this year from $141.3 billion in 2008. Online sales will account for 6% of total [...]]]></description>
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		<title>The real culprit behind unsubscribes</title>
		<link>http://ebizine.com/advertising/the-real-culprit-behind-unsubscribes/</link>
		<comments>http://ebizine.com/advertising/the-real-culprit-behind-unsubscribes/#comments</comments>
		<pubDate>Wed, 18 Mar 2009 10:26:35 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[email marketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=306</guid>
		<description><![CDATA[By Tom Polanski, EVP, eBrand Media and eBrand Interactive * SUMMARY: This week’s chart comes to you from the MarketingSherpa email summit. In the opening session, we spent some time looking at the challenges facing email marketing. Year after year in our email benchmark survey, the top challenge is identified as ‘Inbox clutter’ and its effect on all [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>eBrand Media uses seven proven strategies to heighten e-mail marketing efficiency</title>
		<link>http://ebizine.com/ebrand-media/ebrand-media-uses-seven-proven-strategies-to-heighten-e-mail-marketing-efficiency/</link>
		<comments>http://ebizine.com/ebrand-media/ebrand-media-uses-seven-proven-strategies-to-heighten-e-mail-marketing-efficiency/#comments</comments>
		<pubDate>Fri, 06 Mar 2009 22:18:56 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[eBrand Media]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[eBrand Interactive]]></category>
		<category><![CDATA[email]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=269</guid>
		<description><![CDATA[By Tom Polanski, EVP, eBrand Media and eBrand Interactive E-mail marketing is still one of the most powerful marketing, and relationship management, tools available. Even if you’re already inlcuding e-mail marketing as an important part of your media plan, I think, you’ll find the information contained in this blog to be of great interest. SUMMARY: [...]]]></description>
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		<title>eBrand Interactive creates great permission based direct marketing e-mail campaigns!</title>
		<link>http://ebizine.com/marketing/ebrand-interactive-creates-great-permission-based-e-mail-campaigns-to-third-party-lists-for-a-variety-of-advertisers/</link>
		<comments>http://ebizine.com/marketing/ebrand-interactive-creates-great-permission-based-e-mail-campaigns-to-third-party-lists-for-a-variety-of-advertisers/#comments</comments>
		<pubDate>Tue, 13 Jan 2009 15:00:14 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[eBrand Interactive]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[eBrand Media]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[email marketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=143</guid>
		<description><![CDATA[By Tom Polanski, EVP, eBrand Media and eBrand Interactive eBrand Interactive currently manages Can-Spam compliant, permission based, e-mail marketing campaigns, to third party lists, for a number of name brand advertisers. An increasing number of companies are moving management of their e-mail campaigns to us because of the length and breadth of, not only our [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>An effective e-mail creative is like a good movie trailer</title>
		<link>http://ebizine.com/advertising/an-effective-e-mail-is-like-a-good-movie-trailer/</link>
		<comments>http://ebizine.com/advertising/an-effective-e-mail-is-like-a-good-movie-trailer/#comments</comments>
		<pubDate>Tue, 16 Sep 2008 14:56:55 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[e-mail]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=99</guid>
		<description><![CDATA[By Tom Polanski, EVP, eBrand Media and eBrand Interactive I’ve been a movie trailer buff for a long time. Without really being aware of it, I’ve always directed my team to use the elements of a good, effective movie trailer to build an e-mail creative around a clients offer. The e-mail is the “teaser”. It should be visually engaging [...]]]></description>
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		<title>Mistakes to avoid when remarketing to your in-house lists</title>
		<link>http://ebizine.com/advertising/96/</link>
		<comments>http://ebizine.com/advertising/96/#comments</comments>
		<pubDate>Tue, 02 Sep 2008 14:19:44 +0000</pubDate>
		<dc:creator>Tom Polanski</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[e-mail]]></category>
		<category><![CDATA[top polanski]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=96</guid>
		<description><![CDATA[By Tom Polanski, Mojo Marketing Maestro, eBrand Media and eBrand Interactive Remarketing to in-house lists 4 times a month is a bad idea. I have said it over and over again and I’ll probably have to say it until I’m blue in the face but I’m seldom really heard because once an advertiser analyzes the [...]]]></description>
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