The founder and CEO of the Organo Gold, Bernardo Chua, opened a new branch in Turkey a year ago. This marked the 39th country where Bernardo Chua had overseen operation openings of his worldwide gourmet coffee firm.
Bernardo Chua claimed that the opening of the Turkish branch will be a significant operational success for the Organo Gold. In keeping with the firm’s Global Footprint Initiative, the Turkish branch saw the unification of the company’s Asian, African and European operations. This has allowed them to serve their customers and distributors in an effective manner across the dynamic and diverse region.
Turkey is known to have opened a coffee house way back in the 15th century. This led to the beverage been knitted in the national culture, and the appetite continues to thrive among the citizens. Chua took the opportunity to recognize that the crave includes an up-to-date enthusiasm and understanding for products that are healthy. This made Organo Gold to fit perfectly in the country.
The Organo Gold’s Executive Vice President of Global Sales and Marketing, Holton Buggs, pointed out that the increased interest of Turks in living an active lifestyle and the budding nutraceutical market had helped in the creation of awareness and demand for the company’s products. Buggs added that the company is still looking forward to serving customers who wish to incorporate Organo Gold’s products as part of their active and healthy lifestyles.
Organo Gold’s health benefits have been derived from a mushroom known as Ganoderma. This mushroom has been used for ages in the ancient Chinese medicine as a high ranking herb. A renowned doctor, Shi-Jean Lee, who lived during the Ming Dynasty, noted that taking Ganorderma regularly will help build a strong, healthy body and increase a person’s lifespan.
Paul Jarvis, who was the regional VP of Africa, CIS and Europe, was appointed to head the activities of the company in Turkey. The product line in the country was to include Gourmet Hot Chocolate, Gourmet Latte, Gourmet Mocha, King of Coffee, Gourmet Black Coffee, Espresso TRE, Espresso UNO and Espresso DUE.
Bernardo Chua has been a pioneer in the health and wellness industry for more than a decade. In addition to Bernardo’s participation in the health community online, he is founder and CEO of the Organo Gold, which is a company that utilizes an ancient Asian herb in their products due to its medicinal properties.
Chua began working with Leow Soon Seng and they established Gano Excel Phillipines. He helped in the expansion of the company to Canada, Hong Kong and US in just 3 years. Chua later went ahead and founded his own company, Organo Gold, in 2008.