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	<title>eBizine &#187; Marketing</title>
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	<link>http://ebizine.com</link>
	<description>A business magazine in a blog format</description>
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		<title>3 in 4 Retailers Use SocNet Sites; Only 40% Text</title>
		<link>http://ebizine.com/marketing/3-in-4-retailers-use-socnet-sites-only-40-text/</link>
		<comments>http://ebizine.com/marketing/3-in-4-retailers-use-socnet-sites-only-40-text/#comments</comments>
		<pubDate>Sat, 26 Jan 2013 01:21:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1831</guid>
		<description><![CDATA[When it comes to non-traditional marketing, North American retailers have mostly cottoned on to hosted social networking sites (75%), but are far less likely to have implemented other strategies such as SMS (40%), 2D barcode scanning by customer smartphones (30%), and location-based social networking (29%), details Boston Retail Partners [download page] in a January study. [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/3-in-4-retailers-use-socnet-sites-only-40-text/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>&#8216;Fair and square&#8217; pricing? That&#8217;ll never work, JC Penney. We like being shafted!</title>
		<link>http://ebizine.com/marketing/fair-and-square-pricing-thatll-never-work-jc-penney-we-like-being-shafted/</link>
		<comments>http://ebizine.com/marketing/fair-and-square-pricing-thatll-never-work-jc-penney-we-like-being-shafted/#comments</comments>
		<pubDate>Fri, 25 May 2012 18:11:01 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Customer Centric]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[coupons]]></category>
		<category><![CDATA[daily deals]]></category>
		<category><![CDATA[jc penney's]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1725</guid>
		<description><![CDATA[You might have seen recently that iconic retailer JC Penney is slumping badly. You almost certainly have seen the reason why: A massive, creative and aggressive new advertising and pricing campaign that promises simplified prices. No more coupons or confusing multiple markdowns. No more 600 sales a year. No more deceptive circulars full of sneaky [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/fair-and-square-pricing-thatll-never-work-jc-penney-we-like-being-shafted/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>eBrand Interactive adds daily deal site EcoBabyBuys.com as a client</title>
		<link>http://ebizine.com/marketing/ebrand-interactive-adds-daily-deal-site-ecobabybuys-com-as-a-client/</link>
		<comments>http://ebizine.com/marketing/ebrand-interactive-adds-daily-deal-site-ecobabybuys-com-as-a-client/#comments</comments>
		<pubDate>Mon, 09 Apr 2012 16:54:16 +0000</pubDate>
		<dc:creator>eBrand Media Public Relations Department</dc:creator>
				<category><![CDATA[eBrand Interactive]]></category>
		<category><![CDATA[eBrand Media]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[EcoBabyBuys.com]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[list management]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1663</guid>
		<description><![CDATA[eBrand Interactive is contracted to deliver Moms interested in daily deals on eco-friendly and organic baby products! Los Angeles, CA–(eBizine)–4/09/2012-10:00 AM – eBrand Media, Inc. (EBM), a leading provider of digital advertising and marketing solutions to emerging and established businesses announced today that its agency division, eBrand Interactive, has been contracted to help grow the EcoBabyBuys.com [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/ebrand-interactive-adds-daily-deal-site-ecobabybuys-com-as-a-client/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Weekly Sweeps&#8230; Snippets For Your VFOGI (Vast fund of general information)</title>
		<link>http://ebizine.com/advertising/weekly-sweeps-snippets-for-your-vfogi-vast-fund-of-general-information/</link>
		<comments>http://ebizine.com/advertising/weekly-sweeps-snippets-for-your-vfogi-vast-fund-of-general-information/#comments</comments>
		<pubDate>Tue, 15 Nov 2011 04:00:16 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1521</guid>
		<description><![CDATA[1.  Cash-Strapped Consumers Shift Brands According to a blog from Gian Fulgoni in Ad Age Digital, about 54% of consumers said they bought the brand they wanted most in 2008. By 2010, this had dropped to 45%, and 43% this year. Declines were observed in every category, with the most severe drop (17 points) in [...]]]></description>
		<wfw:commentRss>http://ebizine.com/advertising/weekly-sweeps-snippets-for-your-vfogi-vast-fund-of-general-information/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Free necklaces and shipping for holiday shoppers?</title>
		<link>http://ebizine.com/advertising/free-necklaces-and-shipping-for-holiday-shoppers/</link>
		<comments>http://ebizine.com/advertising/free-necklaces-and-shipping-for-holiday-shoppers/#comments</comments>
		<pubDate>Thu, 20 Oct 2011 00:00:03 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Trend Tracker]]></category>
		<category><![CDATA[buyers market]]></category>
		<category><![CDATA[discounts]]></category>
		<category><![CDATA[free shipping]]></category>
		<category><![CDATA[holidays]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1514</guid>
		<description><![CDATA[Retailers are so desperate this holiday season that they&#8217;re willing to lose money to get you to spend yours. Take online jeweler Stauer. It&#8217;s offering a $249 amethyst necklace for free — provided customers pay the $24.95 it costs to ship it. Stauer will lose money on the deal, but it hopes to reel in [...]]]></description>
		<wfw:commentRss>http://ebizine.com/advertising/free-necklaces-and-shipping-for-holiday-shoppers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marketers, people are cynical, and hype is not the antidote.</title>
		<link>http://ebizine.com/advertising/marketers-people-are-cynical-and-hype-is-not-the-antidote/</link>
		<comments>http://ebizine.com/advertising/marketers-people-are-cynical-and-hype-is-not-the-antidote/#comments</comments>
		<pubDate>Fri, 18 Feb 2011 18:30:32 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Opinions]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1314</guid>
		<description><![CDATA[The chorus of marketing voices has become cacophonous to the point where advertisers and their customers have tuned it out as so much white noise or have become hardened against it. We think the following makes sense and will help to separate you from the countless &#8220;dog and pony&#8221; shows.  1. Conduct a thorough competitive [...]]]></description>
		<wfw:commentRss>http://ebizine.com/advertising/marketers-people-are-cynical-and-hype-is-not-the-antidote/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Motorola Solutions annual holiday survey indicates Consumers know more than Retail Sales Associates</title>
		<link>http://ebizine.com/marketing/motorola-solutions-annual-holiday-survey-indicates-consumers-know-more-than-retail-sales-associates/</link>
		<comments>http://ebizine.com/marketing/motorola-solutions-annual-holiday-survey-indicates-consumers-know-more-than-retail-sales-associates/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 00:34:45 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Customer Centric]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[consumers]]></category>
		<category><![CDATA[motorola solutions]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1302</guid>
		<description><![CDATA[The latest installment of the Motorola Solutions annual holiday study indicates that the majority of surveyed retail associates believe that shoppers were better connected to consumer information than in-store associates, driven by increasing availability of online shopping tools and mobile phone applications that allow price comparisons, access to coupons and social-networking. The survey found that [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/motorola-solutions-annual-holiday-survey-indicates-consumers-know-more-than-retail-sales-associates/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Branded Display Ads Close Search Gap in 2011 and Beyond</title>
		<link>http://ebizine.com/advertising/branded-display-ads-close-search-gap-in-2011-and-beyond/</link>
		<comments>http://ebizine.com/advertising/branded-display-ads-close-search-gap-in-2011-and-beyond/#comments</comments>
		<pubDate>Mon, 10 Jan 2011 16:52:25 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[display ads]]></category>
		<category><![CDATA[display advertising]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1256</guid>
		<description><![CDATA[According to a recent eMarketer forecast, growth in spending on online display ads will outstrip that for paid search through 2014, though search will continue to take the greater share of dollars. In 2010, both search and display will see increases greater than the rise in total US online ad spending, estimated at 13.9%. But [...]]]></description>
		<wfw:commentRss>http://ebizine.com/advertising/branded-display-ads-close-search-gap-in-2011-and-beyond/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Brand Says It All</title>
		<link>http://ebizine.com/marketing/the-brand-says-it-all/</link>
		<comments>http://ebizine.com/marketing/the-brand-says-it-all/#comments</comments>
		<pubDate>Wed, 15 Dec 2010 15:59:54 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[ebrand]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1242</guid>
		<description><![CDATA[According to a recent study by the Custom Content Council in partnership with ContentWise, branded content initiatives are considered by marketers to be more effective than any other leading form of advertising and marketing. The study shows that content spending is the second highest ever per company.  Print represented 43% of the total spending, while electronic [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/the-brand-says-it-all/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Paid Search Ad Copy Research Study</title>
		<link>http://ebizine.com/marketing/paid-search-ad-copy-research-study/</link>
		<comments>http://ebizine.com/marketing/paid-search-ad-copy-research-study/#comments</comments>
		<pubDate>Mon, 25 Oct 2010 15:18:25 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[ad copy]]></category>
		<category><![CDATA[ad copy optimization]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1180</guid>
		<description><![CDATA[In early 2008, the AdGooroo research team set out to create an algorithm which could identify the top performing ads in any industry without relying upon panel data or having access to competitors campaign reports. The algorithm was refined and patented.  Using it, they analyzed over 5,500 popular keywords to determine what techniques the best [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/paid-search-ad-copy-research-study/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>&#8220;Super Cookies&#8221; &#8211; New Web Code Draws Concern Over Privacy Risks</title>
		<link>http://ebizine.com/marketing/super-cookies-new-web-code-draws-concern-over-privacy-risks/</link>
		<comments>http://ebizine.com/marketing/super-cookies-new-web-code-draws-concern-over-privacy-risks/#comments</comments>
		<pubDate>Mon, 11 Oct 2010 20:20:09 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Trend Tracker]]></category>
		<category><![CDATA[cookies]]></category>
		<category><![CDATA[super cookies]]></category>
		<category><![CDATA[zombie cookies]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1177</guid>
		<description><![CDATA[By TANZINA VEGA In the next few years, a powerful new suite of capabilities will become available to Web developers that could give marketers and advertisers access to many more details about computer users’ online activities. Nearly everyone who uses the Internet will face the privacy risks that come with those capabilities, which are an [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/super-cookies-new-web-code-draws-concern-over-privacy-risks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Proven Halloween Promos: 6 Ideas for Campaigns</title>
		<link>http://ebizine.com/marketing/proven-halloween-promos-6-ideas-for-campaigns/</link>
		<comments>http://ebizine.com/marketing/proven-halloween-promos-6-ideas-for-campaigns/#comments</comments>
		<pubDate>Thu, 30 Sep 2010 14:24:07 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[halloween]]></category>
		<category><![CDATA[promos]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1162</guid>
		<description><![CDATA[by Adam T. Sutton, Senior Reporter Halloween is coming up! Children will be marching up and down your block dressed as ghouls and goblins in a matter of weeks. You should start receiving party invitations anytime now. For marketers, the lead-up to the haunting holiday can boost sales before the year-end crunch. And for the [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/proven-halloween-promos-6-ideas-for-campaigns/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Slow, But Some, Advancement In Consumer Indices</title>
		<link>http://ebizine.com/marketing/slow-but-some-advancement-in-consumer-indices/</link>
		<comments>http://ebizine.com/marketing/slow-but-some-advancement-in-consumer-indices/#comments</comments>
		<pubDate>Thu, 05 Aug 2010 22:19:55 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[The Economy]]></category>
		<category><![CDATA[consumer confidence]]></category>
		<category><![CDATA[indices]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1115</guid>
		<description><![CDATA[According to The Consumer Reports Index for July, by the Consumer Reports National Research Center, the economy is showing broad improvements in the condition, behavior and expectations of consumers. Though showing improvement, problems remain, including the proportion 16% of Americans that were unable to afford medical bill or medications, or 8.9% who have lost or [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/slow-but-some-advancement-in-consumer-indices/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Many Telemarketing Calls Does It Take to Initiate a Lead Gen Conversation?</title>
		<link>http://ebizine.com/marketing/how-many-telemarketing-calls-does-it-take-to-initiate-a-lead-gen-conversation/</link>
		<comments>http://ebizine.com/marketing/how-many-telemarketing-calls-does-it-take-to-initiate-a-lead-gen-conversation/#comments</comments>
		<pubDate>Fri, 23 Jul 2010 14:59:28 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[telemarketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=1110</guid>
		<description><![CDATA[SUMMARY: Marketers have so many fancy online options at their fingertips, they forget how useful (and successful) telemarketing can be for lead generation. So many don’t follow the right rules or give up too soon. We have exclusive new data and strategies to help you to make the right calls in your next campaign. Includes: [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/how-many-telemarketing-calls-does-it-take-to-initiate-a-lead-gen-conversation/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Relationship Management &#8211; How To Build A Community That Will Spread Your Brand&#8217;s Word</title>
		<link>http://ebizine.com/marketing/how-to-build-a-community-that-will-spread-your-brands-word/</link>
		<comments>http://ebizine.com/marketing/how-to-build-a-community-that-will-spread-your-brands-word/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 16:51:56 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=957</guid>
		<description><![CDATA[Forbes CMO Network Douglas Atkin, who wrote The Culting Of Brands: How To Turn Customers Into True Believers, observes that brand communities have mushroomed since he published his book six years ago, and social tools like Facebook and Twitter have exploded. But, he says, most brand stewards are confused about what &#8220;community&#8221; means. &#8220;Being a [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/how-to-build-a-community-that-will-spread-your-brands-word/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Chart: How Merchants Manage the Affiliate Search Marketing Dilemma</title>
		<link>http://ebizine.com/marketing/new-chart-how-merchants-manage-the-affiliate-search-marketing-dilemma/</link>
		<comments>http://ebizine.com/marketing/new-chart-how-merchants-manage-the-affiliate-search-marketing-dilemma/#comments</comments>
		<pubDate>Wed, 25 Nov 2009 16:55:30 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Affiliate Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[search marketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=864</guid>
		<description><![CDATA[SUMMARY: Competition between companies and their affiliates is natural. Affiliates can be very effective at creating revenue-generating traffic through search so there’s an inherent tension in the system. See the main attitudes/policies with which merchants attempt to deal with this issue. With the advent of search marketing came the problem of competition between companies and [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/new-chart-how-merchants-manage-the-affiliate-search-marketing-dilemma/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>eBrand Media Social Manager Pro &#8211; Build a movement born from the bond between your friends, fans, followers, and brand.</title>
		<link>http://ebizine.com/marketing/ebrand-media-social-manager-pro-build-a-movement-born-from-the-bond-between-your-friends-fans-followers-and-brand/</link>
		<comments>http://ebizine.com/marketing/ebrand-media-social-manager-pro-build-a-movement-born-from-the-bond-between-your-friends-fans-followers-and-brand/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 21:46:50 +0000</pubDate>
		<dc:creator>eBrand Media Public Relations Department</dc:creator>
				<category><![CDATA[eBrand Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[brand management]]></category>
		<category><![CDATA[social media management]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=848</guid>
		<description><![CDATA[eBrand Interactive, a division of eBrand Media, is a full service agency, and over the past nine years we’ve successfully created, launched, and managed hundreds of internet media campaigns for many of the web’s leading brands. I’d like to introduce you to the eBrand Media Social Manager Pro. We&#8217;ll build a movement born from the [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/ebrand-media-social-manager-pro-build-a-movement-born-from-the-bond-between-your-friends-fans-followers-and-brand/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How Many Telemarketing Calls Does It Take to Initiate a Lead Gen Conversation? (More Than You Think)</title>
		<link>http://ebizine.com/marketing/how-many-telemarketing-calls-does-it-take-to-initiate-a-lead-gen-conversation-more-than-you-think/</link>
		<comments>http://ebizine.com/marketing/how-many-telemarketing-calls-does-it-take-to-initiate-a-lead-gen-conversation-more-than-you-think/#comments</comments>
		<pubDate>Sat, 07 Nov 2009 00:27:30 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[telemarketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=833</guid>
		<description><![CDATA[SUMMARY: Marketers have so many fancy online options at their fingertips, they forget how useful (and successful) telemarketing can be for lead generation. So many don’t follow the right rules or give up too soon. We have exclusive new data and strategies to help you to make the right calls in your next campaign. Includes: [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/how-many-telemarketing-calls-does-it-take-to-initiate-a-lead-gen-conversation-more-than-you-think/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>eBrand Interactive connects buyers with brands quickly, profitably, and cost effectively!</title>
		<link>http://ebizine.com/advertising/ebrand-interactive-connects-buyers-with-brands-quickly-profitably-and-cost-effectively/</link>
		<comments>http://ebizine.com/advertising/ebrand-interactive-connects-buyers-with-brands-quickly-profitably-and-cost-effectively/#comments</comments>
		<pubDate>Tue, 27 Oct 2009 00:24:57 +0000</pubDate>
		<dc:creator>eBrand Media Public Relations Department</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[eBrand Interactive]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[online marketing]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=815</guid>
		<description><![CDATA[What are your plans for significantly increasing your company’s revenue while cutting costs?  You’ll benefit from our years of online advertising and marketing experience. eBrand Interactive optimizes online businesses in a number of ways, including but not limited to, managing Paid Search, Shopping Comparison Websites, Can-Spam compliant e-mail campaigns, and Display Advertising campaigns for many [...]]]></description>
		<wfw:commentRss>http://ebizine.com/advertising/ebrand-interactive-connects-buyers-with-brands-quickly-profitably-and-cost-effectively/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FTC’s New Endorsement Guidelines: 6 Key Areas to Examine</title>
		<link>http://ebizine.com/marketing/ftc%e2%80%99s-new-endorsement-guidelines-6-key-areas-to-examine/</link>
		<comments>http://ebizine.com/marketing/ftc%e2%80%99s-new-endorsement-guidelines-6-key-areas-to-examine/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 14:42:50 +0000</pubDate>
		<dc:creator>eBrand Media Research Department</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[ftc]]></category>
		<category><![CDATA[testimonials]]></category>

		<guid isPermaLink="false">http://ebizine.com/?p=794</guid>
		<description><![CDATA[SUMMARY: The FTC’s new Guides on testimonials and endorsements, which take effect on Dec. 1, are a hotly debated topic. Cut through the hype and find out how the Guides might impact your marketing. We highlight six key areas that every marketer should examine to ensure they’re not crossing the line into deceptive practices. Includes [...]]]></description>
		<wfw:commentRss>http://ebizine.com/marketing/ftc%e2%80%99s-new-endorsement-guidelines-6-key-areas-to-examine/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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