Category eBrand Media
LifeShield picks the eBrand Media Group for new customer acquisition campaign
Los Angeles, CA-(eBizine)-6/27/2011-8:50 AM – eBrand Media, Inc. (EBM), a leading provider of digital advertising and marketing solutions to emerging and established businesses announced today that its agency division, eBrand Interactive, will launch the first in a series of CAN-SPAM compliant email marketing campaigns on behalf of LifeShield, the leading provider of professionally monitored home security systems.
“The eBrand Media Group is pleased to have been chosen to launch, manage, and scale this high value customer acquisition campaign for LifeShield”, said company spokesperson, Joleene Gospodnetich. “eBrand will send branded LifeShield email creative to permission based email lists eBrand Interactive manages on behalf of a number of Tier 1 companies, she continued. “With access to over 100,000,000 million fresh records eBrand is one of only a few companies capable of scaling campaigns above the six figure mark month after month while not only protecting but enhancing a client’s brand.” 
Posted by eBrand Media Research Department in eBrand Interactive, eBrand Media on June 27th, 2011
eBrand Media Wins New Business as a Result of Its Performance and Stability
SEM management for Hairextensions.com has been placed with the eBrand Media team managing SEM for Wigs.com over the past three years.
Los Angeles, CA–(eBizine)–05/25/2011 – 8:25 AM – As a result of the eBrand Media Group’s impressive management of digital marketing channels for Wigs.com, B2B Web Ventures LLC, the leading provider of beauty and hair products, has moved management of paid search for Hairextensions.com over to eBrand Media. eBrand Media, and its agency division, eBrand Interactive, have repeatedly demonstrated their ability to deliver industry-leading marketing solutions which are either developed in-house or through partners vetted and tested by the eBrand Media Group.
“We’re pleased to have won this business from one of our competitors. While many companies experience frequent account management turnover we haven’t lost an employee since the company was formed in 2005. The same people managing accounts then are managing accounts for us in 2011. That’s remarkable, in my opinion, and a real value add for our clients along with serving as compelling testimony to the type of company we are”, said Tom Polanski, EVP of Sales and Client Development.
Mr. Polanski continued, “Our experience, stability, technologies, and adherence to core values dramatically increases the probability of client success as defined by hitting targeted performance metrics as a result of a repeatable process. We’ve invested years refining marketing formulas that drive high-quality traffic that converts into sales. Not to be discounted is the fact that we save our clients the cost of testing because we know from years of gathering data where to broadcast messages so that they reach targeted audiences at the right time in the shopping process.”
Posted by eBrand Media Public Relations Department in Success Stories, eBrand Interactive, eBrand Media on May 25th, 2011
eBrand Interactive launches digital membership drive for zulily
PORTLAND, OR-(eBizine)-11/30/2010-11:00 AM – eBrand Media, Inc. (EBM), a leading provider of digital advertising and marketing solutions to emerging and established businesses announced today that its agency division, eBrand Interactive, launched the first in a series of email marketing campaigns for the purpose of delivering high value members to zulily.
We’re pleased to have been chosen to launch and manage this membership campaign for zulily, said Tom Polanski, EVP of Sales and Client Development. “We’ll use Can-Spam compliant email marketing to find busy Moms looking for great deals. With over 100 million fresh double opted-in records available to us, we’re able to deliver a clients message to a wide variety of preferences, interests, habits and purchase histories.
“There are thousands of databases of email records but only a handful has any real value. Over the years we’ve discovered which databases will deliver an audience that is genuinely interested in a product, service, or in this case; membership.”
Mr. Polanski concluded with, “The two main elements to success in the generation of memberships that a client is able to monetize through several cycles are the quality of the marketing and the optimization of the program. We’ve spent millions of dollars refining a successful formula that produces traffic which will convert and scale to a high volume. As a result of the well documented success we’ve actualized for our clients; we have an increasing number of companies turning to us to manage lead generation campaigns.”
Posted by eBrand Media Public Relations Department in E-mail marketing, eBrand Interactive, eBrand Media on November 30th, 2010
eBrand Media welcomes Monoprice aboard as a new client
PORTLAND, OR–(eBizine)–11/05/2010-7:30 AM – eBrand Media, Inc. (EBM), a leading provider of digital advertising and marketing solutions to emerging and established businesses announced today that its agency division, eBrand Interactive, will manage a pivotal marketing channel for Monoprice, Inc.
“We’re excited to have the opportunity to build the Monoprice SEM channel from the ground up”, said Tom Polanski, EVP of Sales and Client Development at eBrand Media. He continued, “We’ll do so in a holistic, incremental, and performance driven manner. The means used will include but not be limited to the following: automated bidding tools based on sophisticated recursive modeling and predictive analytics, keyword data-mining, progressive keyword growth, automated referrer culling, on the fly multivariate testing and custom created crawlers.”
“Obviously we utilize highly evolved, next generation technologies but its important to note that a Ferrari doesn’t win races without a driver. We employ deeply seasoned analysts, each with a minimum of 5 years of experience, to guide our technologies for the purpose of cutting unnecessary marketing costs while increasing website conversion rates, revenue, and return on ad spend”, Mr. Polanski concluded. Read the rest of this entry »
Posted by eBrand Media Public Relations Department in eBrand Interactive, eBrand Media on November 5th, 2010
eBrand Media is celebrating 5 years in business today!
By Tom Polanski, EVP, eBrand Media and eBrand Interactive
I’m going to keep this short. My partners and I started eBrand Media in September, 2005. Our first office was a dusty attic of an apartment building. We didn’t have any money other than our savings and credit cards. We did have, and still have, excellent reputations, and contentiously cultivated relationships with companies we care for and care about.
Although I am incredibly grateful for my team and for everyone who has contributed to our success; I must admit though that I have a special place in my heart for the companies that took a leap of faith and entrusted their business hopes and goals to us. I’m proud to be able to say publicly, and without fear of contradiction, that we haven’t disappointed anyone.
In particular, I extend my heartfelt thanks to Home Security Store for being our first client, and a client that has been with us for the whole journey.
Here’s to you and here’s to another 5 years of success and growth for us.
Posted by Tom Polanski in eBrand Media on September 13th, 2010