by Rob Jones
I believe that the benefits of a blog are as important to your marketing and communications strategy as your main site is. And you can read about some of those benefits in my previous article about blogging for business which was published in eBizine, July 28th. But, the next question to ask, once you’ve decided [...]

By Tom Polanski, EVP. eBrand Media and eBrand Interactive
Tom Polanski: Folks, I’m very pleased that Diana has found the time to spend a few moments with us today. Hi Diana, I hope that you’re doing well.  
Diana Nelson: Thank you Tom. I am and how are you?
Tom Polanski: I’m doing great. Thanks for asking. You bought Kazoo [...]

The Magic of Marketing Workshop is a boot camp for business leaders and marketing
professionals. The Magic of Marketing workshop agenda covers all aspects of
marketing, providing both strategic and implementation guidance to you and your
organization, so you can put the magic of marketing to work for your company.
The Magic of Marketing Workshop will help you:
–>Develop a [...]

By Rob Jones
I believe that blogs are becoming as important now as having a website was important 10 years ago, and it’s probably a good idea to understand why this is true, particularly for small to medium business. When I started contributing to our blog about wood flooring, we began to attract the attention of [...]

By Tom Polanski
Here are 15 excellent marketing reminders for small business owners to think about over the weekend -
1. Conduct a Competitive Analysis and Plan Your Strategy
2. Optimize Your Home Page and Landing Pages
3. Optimize Your Website Copy
4. Implement Your Website Metrics and Testing Platform(s)
5. Improve Your Order Process
6. Develop Your Email Capture
7. Optimize Your [...]