Archive for April, 2008
Seeing into the Future – What Will Become of Social Networking?
Social networking is the latest web craze – allowing a community of individuals to recommend, share and discuss topics important to them. Chances are, even if you’ve only been online for a little while, you’ve already heard of MySpace, Digg, Facebook, Del.icio.us, Twitter and Classmates.com (if by some strange reason these all sound foreign to you – ask your kids!).
Each of these sites targets a different audience, and by the nature of open market and competition, a whole slew of similar sites have sprouted recently to take advantage of the social networking trend. The question is – what does it all mean? And where is it all going? Read the rest of this entry »
Posted by Sherice Jacob in Seeing Into the Future on April 30th, 2008
How to Write a Business Thank You Letter that Gets Noticed!
The power of the simple “thank you” is overwhelming – yet in our hurried, busy days, this basic gesture often goes overlooked. Or worse yet, businesses have so many clients (or not enough time) that they rush out a pre-formatted “thanks for your business from the whole Acme Team” – which is meaningless to the receiver.
Want your business to stand out from all your competitors? Even if you don’t have a lot of time – or if you have a lot of clients – this is the simplest, fastest way to let your customers know that you really do care. Here’s how to write a thank you letter that gets noticed and gets you remembered over all the rest. Read the rest of this entry »
Posted by Sherice Jacob in Relationship Marketing on April 29th, 2008
What to Know When Marketing to Women
So just what DO women want? It’s an age-old question being asked by men everywhere. These days when doing business, knowing how to market to women is even more important – even vital – to your business. Even if you sell power tools or golf clubs and you think women buyers would be far down on your list – listen up. Here’s what to keep in mind when selling to women: Read the rest of this entry »
Posted by Sherice Jacob in Reaching Women on April 28th, 2008
Marketing Rant: When Free Really Isn’t!
Everyone loves free stuff – especially when it comes to building your business online. If you’re just starting an online business, you’re naturally looking to spend as little as possible. This might involve searching for things like free software, free hosting and free web design. No matter how good the offer sounds though, there is often a catch – even to the point where it could damage your computer. Read the rest of this entry »
Posted by Sherice Jacob in Rants & Raves on April 23rd, 2008