Archive for April, 2008
What Can Politics Teach You About Running a Business?
By Tom Polanski
When people think of politics, generally one definition comes to mind – “poli” meaning “many” and “tics” meaning ‘bloodsucking creatures”.
Joking aside, can a bunch of mud-slinging, under-handed politicians really teach you about running a business? As it turns out, they can teach you a lot – both what to do, and what not to do. Read the rest of this entry »
Posted by Tom Polanski in Politics & Business on April 21st, 2008
Using Mobile Advertising to Reach Your Target Audience the Right Way
By Tom Polanski
Just like with e-mail, no one likes to be spammed or sent unwanted messages – especially through their cell phones. Recently the FCC banned all unsolicited messages sent by SMS – or text messaging – to user’s cell phones. With this in mind, how can you ensure that your relevant message gets through? Here are four surefire ways to use mobile marketing to your advantage. Read the rest of this entry »
Posted by Tom Polanski in Advertising on April 20th, 2008
