Find out why branding is much more than just a buzz word. Includes examples and tips to help you create your company brand image and how to make sure your brand communicates the right message to your customers

In this article, author Tom Polanski discusses what every baby boomer needs to know before they take the plunge into starting their own business. Includes information on health insurance, retirement planning, small business administration and more.

By Tom Polanski
I’m happy to report that eBrand Media clients and partners continue to realize significant revenue increases in 2008 despite downbeat messages about “economic challenges facing consumer’s as a result of higher gas prices, lower home values and a jittery stock market.” In my opinion, a tighter economy will potentially create greater profitability for [...]

Discover how to build your business by hosting free online teleseminars and online conferences. Includes free trial software.

In this article, interactive media professional Tom Polanski details how to write a creative brief that will save both you and your ad agency a lot of headaches and frustration in creating your marketing campaign.